Bon-Ton Stores
Regional department store chain serving smaller markets in the Northeast and Midwest.
PE-OWNED
Acquired by Golden Gate Capital2018-02-04
What Made It Great
Regional department store serving smaller markets with personalized service
What PE Will Likely Do
Bon-Ton Stores will likely experience a rapid decline in the quality and selection of merchandise offered in their stores
Customers will notice a reduction in personalized service and attention as the company cuts staff to reduce costs
The in-store shopping experience will likely degrade with less investment in store maintenance, renovations, and merchandising
Bon-Ton may begin closing underperforming stores, leading to a shrinking retail footprint and reduced convenience for customers
Expected Timeline
“0 to 6 months months”
Announcements about 'cost optimization' and 'efficiency initiatives' that will impact customer experience
“6 to 12 months months”
First wave of store closures in smaller markets, staff reductions in remaining locations
“12 to 24 months months”
Noticeable decline in store cleanliness, lighting, and product selection as maintenance is deferred
“24 to 48 months months”
Accelerated store closures, potential bankruptcy rumors as debt levels rise
“48 to 60 months months”
Potential bankruptcy, liquidation, or sale of Bon-Ton brand and assets
Similar Cases
Other companies that followed a similar path after PE acquisition
What You Can Do
Actions
Consumers should be prepared for a decline in the quality and selection of merchandise at Bon-Ton Stores locations
Customers may want to consider shopping at the remaining Bon-Ton stores sooner rather than later, as the company is likely to close underperforming locations
Consumers should be cautious about making any major purchases or investments in Bon-Ton Stores gift cards or loyalty programs, as the company's long-term viability is uncertain
Alternatives
Employee-owned warehouse retailer
Publicly traded retailer with strong values