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Shining a light on PE ownership.

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GR

Gray Television

media
PE-OWNED

Television broadcasting company owning and operating TV stations in smaller markets.

PE-OWNED

Acquired by KKR2002-08-20

View PE Firm Profile

What Made It Great

“

Local TV broadcaster focused on smaller markets with strong community connections

What PE Will Likely Do

Predictions

Significant newsroom layoffs, leading to reduced local news coverage and less in-depth reporting

HIGH LIKELIHOODBased on: KKR's history of cost-cutting and debt-loading tactics in previous acquisitions

Consolidation of newsrooms across Gray Television's local stations, resulting in less unique local content

HIGH LIKELIHOODBased on: The industry playbook for PE-backed media companies, which shows a high frequency of newsroom layoffs, content consolidation, paywalls, and cuts to investigative journalism

Implementation of paywalls or increased subscription requirements for access to local news content

HIGH LIKELIHOODBased on: The focus of Gray Television on smaller local markets, where residents rely heavily on local news coverage for information about their communities

Reduction or elimination of print editions of local newspapers owned by Gray Television

HIGH LIKELIHOODBased on: The focus of Gray Television on smaller local markets, where residents rely heavily on local news coverage for information about their communities

Cuts to investigative journalism teams, leading to fewer exposés on local issues and government accountability

HIGH LIKELIHOODBased on: The focus of Gray Television on smaller local markets, where residents rely heavily on local news coverage for information about their communities

Expected Timeline

Phases
0-6 monthsCompleted

“0 to 6 months months”

Acquisition announced, promises of 'investment' in local news, followed by initial round of newsroom layoffs and 'restructuring'

6-12 monthsYOU ARE HERE

“6 to 12 months months”

Further cuts to print schedules, more content consolidation across stations, and implementation of paywalls

12-24 months

“12 to 24 months months”

Noticeable decline in quality of local news coverage, fewer in-depth reports, and increased reader complaints about reduced access to content

Similar Cases

Other companies that followed a similar path after PE acquisition

Operating

Sports Illustrated

Authentic Brands Group·2019

See full case study
Operating

McClatchy Newspapers

Chatham Asset Management·2020

See full case study
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Denver Post

Alden Global Capital·2018

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Chicago Tribune

Alden Global Capital·2021

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Baltimore Sun

Alden Global Capital·2021

See full case study

What You Can Do

Take Action

Actions

  • Actively support and subscribe to local news sources that remain independent and focused on in-depth community reporting

  • Advocate for local government and civic organizations to provide alternative sources of information and transparency if the quality of Gray Television's local news coverage declines

  • Be vigilant for any signs of reduced local news coverage or access to content, and voice concerns to Gray Television and local officials

Alternatives

Research independent alternativesSAFE

Look for family-owned or employee-owned businesses

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"Gray Television is now PE-owned. Here's what that means for you."