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AB

AB InBev

Beverage/Packaging
PE-OWNED

PE-OWNED

Acquired by Apollo Global

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What PE Will Likely Do

Increased prices for AB InBev's beer and other beverage products due to efforts to improve profit margins

MODERATEBased on: Apollo Global's track record of aggressive cost-cutting and profit maximization tactics in other acquisitions

Reductions in product quality and ingredient standards for AB InBev's flagship beer brands like Budweiser and Stella Artois as the company seeks to cut costs

MODERATEBased on: The industry playbook showing common private equity strategies in the consumer packaged goods industry, including debt loading, dividend recaps, store closures, and inventory/maintenance reductions

Discontinuation or scaling back of some of AB InBev's smaller, craft beer brands as the company focuses on its mass-market products

MODERATEBased on: The lack of any recorded failures or major consumer backlash in similar past cases, suggesting Apollo may be able to implement its cost-cutting agenda with minimal blowback

Closure of underperforming AB InBev brewery and packaging facilities, leading to potential supply chain disruptions and availability issues for consumers

MODERATEBased on: The lack of any recorded failures or major consumer backlash in similar past cases, suggesting Apollo may be able to implement its cost-cutting agenda with minimal blowback

Expected Timeline

0-6 monthsCompleted

0 to 6 months months

Announcements of 'strategic initiatives' to streamline operations and improve profitability

6-12 monthsYOU ARE HERE

6 to 12 months months

First round of brewery/facility closures and staff reductions announced

12-24 months

12 to 24 months months

Consumers notice gradual decline in taste and consistency of major AB InBev beer brands, as well as reduced product variety

24-48 months

24 to 48 months months

More aggressive cost-cutting leading to further quality declines and potential supply shortages, rumors of brand divestitures or a major restructuring

48-60 months

48 to 60 months months

Possibility of bankruptcy, restructuring, or fire sale of AB InBev's assets if cost-cutting measures fail to improve profitability

What You Can Do

Actions

  • Consumers should closely monitor the quality and consistency of their favorite AB InBev beer brands in the coming years and be prepared to switch to competitors if taste or availability declines significantly

  • Consumers should also be wary of any price increases on AB InBev products and compare costs to other beer options in the market

Alternatives

Research independent alternativesSAFE

Look for family-owned or employee-owned businesses

Share this company's PE status

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